LinkedIn is a social networking platform utilized mostly by
business professionals. They used this as a job portal or to find great talents
both local and international. Other businesses used LinkedIn for marketing
their services, blogs, company events, and etc.
If you are an agency offering consultation or business
services, you can used it to connect with individuals with the same interest
and build relationships and later down the line pitch whatever service you are
offering. Serious marketers used premium business LinkedIn subscriptions to do
this as there a limitation for free accounts like searching for specific group
of people and displaying these results into your account. There are also
different paid plans that caters both employment and sales process of your
Businesses of today needs to adapt with the latest trend in
marketing to be able to keep up with their competition or even exceed their marketing
efforts. There’s also Facebook ads,
Twitter, Pinterest, Instagram that you can try to double or triple your reach. It
doesn’t matter which social media you are targeting, as long as you have best
offer, compelling copy and a trustworthy looking website. You can definitely
find new clients on these platforms.
Reputation management refers to how you
will control or shape the mind of the people who checks on your brand, it
usually happens online, also called as Rep Management or Online Reputation
Management (ORM). This is very important for businesses, if the business has a
good reputation for it’s future and current customer, there is no problem on
Social media nowadays is taking the lead for
everything, it is very easy for people or consumer to post or say something
about a brand, businesses must be aware of what their customers are saying
about their brand. So many influencer or Vlogger does product review,
reputation management will help you how to control such good and bad comments
about a specific brand.
The importance of reputation management in
any part of the business should be possessed, because once focused on online
reviews, comments, blogs/vlogs, forums and press releases about the specific
brand, you’ll see how this will help you have or build trust and credibility of
your customers. Always remember that nowadays, what people say can make or
break your brand. Having good online reputation will affect your image to your
future and current clients, what they say about your brand is what will help
you have higher revenues in the future.
Many businesses might be thinking of having
proper management is not that important and also it is not giving the business
a huge impact for people, if you think about this, you might lose your business
in the near future. Set a stable strategy how will you be working to control
the image of your business by checking great tools to help you manage the
comments of your customers, and how it will affect your future clients too.
People work for a
living, we are not living to work.
As an employee as well
as the management, we must acknowledge that time for yourself is not an award
for a hard work you are doing in your life. It is a NECESSITY.
Each person needs to
have a WORK LIFE BALANCE to always keep herself/himself positive and
Factors to consider
keeping a work life balance environment in a company.
1. Environment – Office
is a workplace where you need to do and finish all your tasks given to you at a
specific time, all employees are asked to be more professional
when it comes to work but you must consider that they are still human that
sometimes needs breather. Let them talk a little while in the office having
coffee break and on their lunch breaks. Make them feel they are being
taken cared of not robots who will always just focus on tasks. This has a
huge effect on their productivity as stress is one major cause of being not
2. Company Activities –
This will help your employees get along with each other and feel that people in
the office are not just colleagues, but they could be FRIENDS too. Having
friends at work will help to add motivation for your employees to go
to at work with positive mind and good heart. This doesn’t require to
be weekly or monthly, if the company create such this kind of program you
are in good hands.
3. Compensation and
benefits – these are the 2 greatest component you need to consider
seeing if you will be able to exercise a work life balance in a company. You
must consider all your needs and check the compensation,
your location going to your office, the benefits you’ll get and
of course if the company will meet your needs too.
4. Management – you must
know how the management deal with their employees, and you must
be sensitive enough to see if you can work well with the other employee
and management team. There are different kind of people, you need to know who
you can work with and who you cannot.
To save your time and
effort in looking for a stable job, these are the factors you must check first.